There’s excitement at Kidd Ford

Kidd Ford employee Matt Smith works on repairing damage to a Nissan Frontier at the dealership’s full-service body shop. The Frontier was damaged during the tornado when it hit a tree that had fallen across a road. The Kidd Ford phone number is 668-2177

I’ll have more on that in just a second, but first I’ll talk about Kidd Ford’s body shop, which is currently busy repairing cars that suffered tornado damage.

‘A lot of people don’t know we have a full-service body shop and we can handle every make and every model, foreign or domestic,’ said Terry. ‘We can repair anything and we guarantee our work.’

As for the Drive One campaign, Terry said that has been a unique experience because he and other dealers have been providing input to high-level Ford executives.

‘Ford used a bottom-up approach where the dealers and employees put it together and that’s extremely rare,’ said Terry. ‘In most companies they tell you this is what we’re doing and here’s how we’re doing it.

‘The Drive One campaign is fairly simple. It invites people to come out, give Ford a look, and drive one of our cars. The Ford quality is very high, our crash test safety ratings are 5 star, we have good fuel economy and a good product lineup.’

Terry was one of just 13 dealers nationwide who served on this key advisory committee and he has spent a fair share of time in Detroit over the past two years to fulfill his duties.

As for new automotive technology, Terry says there are some exciting features to look for now and in the very near future. He says an active cruise control is one of those features. It has sensors that will automatically slow you down if you get too close to another vehicle.

Cars will also soon feature their own tracking system. If you have an accident, such a system will automatically call 911 in case you’re unconscious in the woods.